According to the World Health Organization (WHO), more than 310 million people worldwide are affected by type 2 diabetes, a long-term condition characterized by insulin resistance. What is at the heart of this growing epidemic? According to a new European study, the mass availability of sugary soda drinks may be one of the greatest single contributing factors to the growing diabetes epidemic. In fact, researchers concluded that drinking only one 12-ounce can of sugar sweetened soda a day raises the risk of diabetes by 22 percent compared with drinking just one can a month. The study involved data from 350,000 people in eight European countries. The study questioned everyday people about how many sugary, artificially sweetened soft drinks and juices they drank each day. The research further explained that fruit juice consumption and diabetes incidence are not linked.